Pages

Introduction to SEO - What is SEO

Posted by Unknown On 11:50 PM

Search engine optimization – commonly abbreviated to SEO – is the process whereby a web site, or more specifically a web page or document, is constructed or amended in such a way as to improve its placement in the search engine results pages or SERPs. Search engine optimization should not be seen as an end in itself. It is a function that should be undertaken to improve the overall commercial performance of a web site. SEO Good search engine...

What is Off page SEO:A Suggested Approach to Link Building

Posted by Unknown On 3:10 AM

The off-site phase deals primarily with inbound link building. Amongst the major engines Google places the greatest emphasis on links. The relevance and quality of these links has a significant influence on the ranking of your site in all of the major engines. The search engine algorithm interprets each inbound link as a “vote” for a site. Not all links are equal and therefore the quality of the vote is important in determining the value of the...

Meta Description Magic: Optimize Your Meta Description Tag

Posted by Unknown On 2:57 AM

There is much debate about the current value of meta tags. I still find them very effective – both as an end in themselves and also as a guide to producing better and more search friendly content. Although Google apparently ignore their contents, MSN and Yahoo both still utilise the site title and description meta tags in their search algorithms. MSN’s newly launched web site still makes reference to the value of the key words meta tag. Meta...